競技社交隨著Lounge by拓高樂在華開業飛躍起步
Competitive Socializing Takes Flight in Chinawith the Opening of Lounge by Topgolf
拓高樂是世界領先的體育娛樂公司之一，以其集體育娛樂和饕餮美食為一體的互動性場館而聞名。上海作為一個充滿活力的國際化都市，是拓高樂開設第一個境內場館的理想地點。
Topgolf is one of the world’s leading sportsentertainment companies， famous for its fun and engaging venues combiningactive entertainment and good food。 With an immense appetite for the new andexciting， Shanghai was the perfect location for the first internationallocation。
餐飲社交是上海最重要的生活方式之一。拓高樂力求為上海創造真正引人入勝的餐飲體驗，並將內部設計的任務委託給上海著名的室內設計工作室hcreates。作為滬上多家備受食客追崇的餐飲場所的幕後設計團隊，hcreates十分清楚使這個專案成功的關鍵是需要把不同的元素完美地融合到同一整體空間中。
Socializing over food and drink is a huge partof living the Shanghai lifestyle。 Topgolf sought to create a truly uniqueexperience for Shanghai and entrusted the task to the well-known interiordesign studio， hcreates – the team behind many of Shanghai’s belovedhospitality venues。 hcreates knew the success of this project relied onbringing together all the different elements into one cohesive space。
hcreates的創始人HannahChurchill這樣看待即將面臨的挑戰：“拓高樂擁有世界一流的互動模擬器、迷你高爾夫場地、提升的餐飲體驗和私享VIP 套房。它需要一種與其文化相得益彰的設計，讓首次造訪的中國客戶能夠身臨其境感知拓高樂品牌。”由於場館選址上海市中心，hcreates從人民廣場社群的藝術氛圍和文化遺產瑰寶中汲取靈感，以當代方式探索中華文化媒介，將傳統文化元素作為室內設計的主題——以書法的流動感，折射影響空間內的曲線形式和流線設計，將水彩畫的柔和色調和紋理體現於大地系的選色上。
Hannah Churchill， the founder of hcreatesrealized the challenges that lay ahead。 “From the world-class simulators andminigolf to a great food and beverage program and VIP suites， Topgolf waslooking for a design that complements its heritage while being accessible toChinese customers experiencing the brand for the first time。” As the space waslocated in the heart of Shanghai， hcreates drew inspiration from the art andheritage of the People’s Square neighborhood， by exploring Chinese mediums in acontemporary way as the driver of the interior theme。 Taking inspiration fromthe flowing movement of calligraphy， which influenced the curving forms andmovement within the space。 The soft colours and texture of watercolor paintingshelped direct the earthy colour palette within the space。
Loungeby拓高樂擁有2700平方米的寬敞空間，設有酒吧、餐廳、開放式包間、貴賓室和迷你高爾夫球場。每個區域都透過材料和質地的精心選擇而劃分，用以平衡或開放或私密的娛樂空間。客人對拓高樂的體驗從一條長長的走廊開始，漆黑的走道設計讓人充滿期待。大型明亮的圓形藝術裝置模仿高爾夫球的運動，讓客人在此駐足停留社互動動。
Lounge by Topgolf is an expansive 2，700sqmspace， featuring a bar， restaurant， open suites， VIP rooms， and minigolf witheach area carefully zoned through materials and textures to create a balance ofopen and intimate entertainment spaces。 The Topgolf experience begins as youtravel through a long， darkened corridor that builds anticipation as you enterthe space。 Large bright， circular art installations mimic the movement of agolf ball， providing playful moments of interaction and pause。
走廊盡頭的LED屏和地板花紋的方向將客人引向開放區域。首先映入眼簾的是耀眼的紅色酒吧區域，弧形彎曲的牆面延伸至天花板上，以其流動的形式包裹整個空間。愜意的隔間、休息區和柔和的定製照明，讓空間精緻而舒適，並區別於普通的運動酒吧。
A large LED at the end and directional flooringlead you towards the action。 Emerging into the open space， you are drawn to aglimmering red bar curving up the wall and ceiling， wrapping the space with itsflowing form。 Not your typical sports bar。
中央樞紐的對側是迷你高爾夫場地：大膽而誘人的色彩、光線和形式汲取自中華藝術和風景，將客人帶入拓高樂的高爾夫娛樂世界。九洞高爾夫球場引人注目的設計為客人創造了大量的拍照背景。
The space is refined yet comfortablewith cosy booths， lounge areas and softened custom lighting。 The minigolf fillsthe opposite side of the central hub。 Taking cues from Chinese art andlandscape， an inviting palette of bold colours， light and form entices anddraws you into its world。 The nine-hole golf course’s eye-catching designcreates plenty of photo moments。
酒吧和迷你高爾夫球場的中間是兩個開放式包間。金屬網簾為空間提供了靈活性和私密性，增加了顧客在進行多種互動遊戲時的不同需求。
Centred between the bar and minigolf are thetwo open swing suites。 The metal mesh curtains provides flexibility andprivacy， allowing for people to see and be seen playing the multipleinteractive games。
場地佈局獨特，兩個娛樂區域從中央樞紐向外散開。一側是較為安靜的用餐空間，遠離熱鬧的酒吧，為客人提供更優雅的就餐體驗。廚房旁邊的兩張“主廚餐桌”配有定製照明，旁邊紅酒牆燈光柔和，上方密網裝置別具匠心。
The unique shape of the space creates twoentertainment wings fanning out from the central hub。 A quieter dining spaceoff the action-filled bar area allows for a more refined restaurant experience。Two “chefs tables” adjacent to the kitchen sit under a large arched mesh formwith custom lighting and a soft glowing wine wall。 The main restaurant is alight-filled and bright space with hues of blue and cream plastered walls。
主餐廳光線充足，藍色和奶油色的牆壁通透明亮。分層的密網沿著天花板的中心蜿蜒而下，編織成一個多層圓形的藝術裝置。長沙發圍繞著窗戶的曲面擺設，配有弧形的多孔鋼質燈飾，多層的設計感讓穿孔鋼和密網等材質在燈光的映襯下倍顯柔和。
Layered mesh winds down the centre of the ceiling， weaving into a large layeredcircular piece。 Banquette seating wraps around the curved windows under largearched perforated steel lamps。 The layers of perforated steel and mesh playwith the light to bring softness to the material。
密網裝置佈局的另一側為貴賓包間。每個包間都設有高爾夫模擬器提供多種互動球類遊戲與拓高樂經典遊戲，暗色的飾面和照明讓房間獨具情調，部分包間設有餐廳和休息區。高階貴賓包間位於空間最裡側，它集各種娛樂裝置為一體，設計精緻，以長長的藍色天鵝絨沙發圍繞包間，餐桌和高腳桌椅讓空間用途更加完善。
The second wing of thebuilding is dedicated to VIP suites。 Dark and moody， each suite features a golfsimulator， KTV， dining and lounge area。 The end of the wing contains thepremium VVIP suite， the ultimate entertaining suite。 A large blue velvetbanquette lounge wraps the suite simulator， with dining space and high tableleaners completing this well-designed private room。
拓高樂推崇五個核心價值觀：關懷、卓越、有趣、一個團隊和前衛精神。hcreates團隊努力將這些價值觀融入設計語言中，用它們生成設計關鍵詞。“雖然規劃這樣的空間需要非常多的考量，但我們對最終成果中設計和概念的結合感到非常滿意，”Hannah說。設計規劃將眾多功能有創造性地結合，營造了一個真正具有活力的空間，在捕捉了拓高樂的娛樂精神和價值觀的同時，也為本地市場帶來令人興奮的新體育社交概念。
Topgolf has five core values – caring，excellence， fun， one team and edgy spirit。 The hcreates team worked tointegrate them into the design language and use them to generate the design keywords。 “Whilst planning a space like this requires a lot of considerations， weare really happy with how the design and concept marry together well”， saidHannah。 The planning of the space has brought together the many spatialfunctions with a creative concept， creating a space with real energy thatcaptures the entertaining spirit and values of Topgolf whilst bringing anexciting new socializing concept to the local market。
PROJECT INFORMATION
專案資訊
專案名稱：上海Lounge by 拓高樂
室內設計：hcreates罕創（上海）建築設計有限公司
網站：https：//www。hcreates。design